Center for Integrative Psychiatry went from 15 to 20 new patients a month to 70 to 80.

A behavioral health practice in Coppell, Texas, partnered with us in September 2023 to grow its new patient volume. Google Ads built the flow. Local search, content and a consistent brand kept it growing.

Client
Center for Integrative Psychiatry
Practice
Behavioral health
Location
Coppell, Texas
Partner since
September 2023
What we did
Google Ads, Local SEO, Content
Center for Integrative Psychiatry website home page

The numbers

70 to 80
New patients a month on average
100+
New patients in peak months
150 to 200
Leads a month, calls and forms

Results reported for 2024.

What was in the way

  1. 15 to 20 new patients a month, despite high demand in the area.

  2. Little visibility in Coppell and the surrounding Texas communities.

  3. No paid marketing system to bring in patients reliably, and little awareness of newer services like TMS therapy.

What we did

  • Google Ads

    We started at $1,000 a month on high-intent local searches such as psychiatrist near me and depression treatment Coppell. Each time the budget grew, the patients grew with it: $2,000, $3,000, $5,000, then $10,000 a month.

    • Campaigns built for calls and form submissions
    • Messaging and landing pages tested every week
    • Targeting widened from Coppell to a broader Texas audience
  • Local SEO and content

    A fully optimized Google Business Profile with review prompts, on-page and technical fixes, and educational articles for searches like mental health assessment and TMS therapy.

  • Brand and credibility

    One consistent brand across every platform, patient education campaigns, and testimonial videos and provider highlights that build trust before the first visit.

The results

When CIP partnered with us, the practice saw 15 to 20 new patients a month at $35 to $40 per conversion. Within three months, that rose to 30 to 35. Through 2024, the practice averaged 150 to 200 leads and 70 to 80 new patients a month, with peak months above 100.

  1. September 2023

    15 to 20 new patients a month on a $1,000 ad budget

  2. First three months

    30 to 35 new patients a month

  3. 2024

    70 to 80 new patients a month on average, peaks above 100

“[Z360] stepped in with a clear strategy, consistent support, and fresh ideas that truly made a difference. Thanks to their efforts, we’ve been able to grow steadily and build stronger connections with our community.”

Dr. Mariya FarooqiClinical Pharmacist, Functional Psychiatry, Center for Integrative Psychiatry
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